We measure your fans in the local cities where they live. Our Top-Tier local market studies cover adults ages 18+ in the DMAsTM (Designated Market Area) and are accredited by the Media Rating Council (MRC) - a third party company. Our data measures everything from sports avidity, attendance and viewership to other lifestyle and shopping patterns of your fans. It's exactly what you need to keep a finger on their pulse and find out what they're really doing and spending.
No one else can match our local experience and depth. With more than 30 years in the industry, Scarborough has become the nation's leader in local market research. We go where the teams play and the fans cheer. Plain and simple.
Want a taste of Scarborough's local data? Visit www.weknowthelocals.com.
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Albany, NY Albuquerque, NM Atlanta, GA Austin, TX Bakersfield, CA Baltimore, MD Birmingham, AL Boston, MA Buffalo, NY Charlotte, NC Chattanooga, TN Chicago, IL Cincinnati, OH Cleveland, OH Colorado Springs, CO Columbus, OH Dallas/Ft. Worth, TX Denver, CO Des Moines, IA Detroit, MI El Paso, TX Flint/Saginaw, MI Fort Myers, FL Fresno, CA Grand Rapids, MI Green Bay/Appleton, WI Greensboro, NC Greenville, SC Harlingen/McAllen, TX Harrisburg, PA Hartford, CT Honolulu, HI Houston, TX Indianapolis, IN Jacksonville, FL Kansas City, MO Knoxville, TN Las Vegas, NV Lexington, KY |
Little Rock, AR Los Angeles, CA Louisville, KY Memphis, TN Miami, FL Milwaukee, WI Minneapolis, MN Mobile, AL/Pensacola, FL Nashville, TN New Orleans, LA New York, NY Norfolk, VA Oklahoma City, OK Orlando, FL Philadelphia, PA Phoenix, AZ Pittsburgh, PA Portland, OR Providence, RI Raleigh/Durham, NC Richmond, VA Roanoke, VA Rochester, NY Sacramento, CA Salt Lake City, UT San Antonio, TX San Diego, CA San Francisco, CA Seattle, WA Spokane, WA St. Louis, MO Syracuse, NY Tampa, FL Toledo, OH Tucson, AZ Tulsa, OK Washington, D.C. West Palm Beach, FL |
DMA is a trademark of The Nielsen Company
